Introducing Goodyear’s new ultra-premium highway tyre

New highway tyres by Goodyear are on sale now.

The Market Leader in Passenger and Light Truck Replacement Tires* Brings Long-Lasting Tread Life and Dupont™ Kevlar® Durability to the Highway Tire Category.

The Goodyear Tire & Rubber Company today announced a new addition to its Wrangler® highway tyre portfolio, the Goodyear Wrangler Steadfast HT™. Representing Goodyear’s strongest performing highway tyre to date, the Wrangler Steadfast HT is an all-season tyre with strong wet performance, enhanced ride comfort and the peace of mind that Kevlar® offers – giving drivers the confidence to enjoy every drive.

Backed with a 70,000-mile treadwear limited warranty**, the Wrangler Steadfast HT features a long-lasting tread compound for longer tread life and deeper, wider grooves designed to help provide wet traction and control. The use of DuPont™ Kevlar® in the tyre tread provides puncture and heat resistance to help protect against pothole damage and handle whatever the road has to offer. With a balanced tread and sidewall design, and a built-in Wear Gauge® for easy tread-depth readings, drivers can also expect a smooth quiet ride that helps make even those unplanned adventures smooth sailing.

“When engineering the Wrangler Steadfast HT tire, we wanted to introduce a new level of premium to the highway tyre category,” said Michiel Kramer, director of Consumer Product Marketing at Goodyear. “Steadfast stands for ‘firm in purpose’ – and with an innovative tread and sidewall design that offers drivers a long-lasting and comfortable ride, along with enhanced wet traction and Kevlar durability – Wrangler Steadfast HT is built to handle whatever adventure comes their way.”

The Goodyear Wrangler Steadfast HT is available in 22 sizes and is compatible with a wide range of today’s most popular SUVs, CUVs and pick-up trucks. Popular fitments include the GMC Yukon, Lincoln Navigator, Ford Expedition, Chevrolet Silverado, Ford F-150 and more.

To learn more about the new Goodyear Wrangler Steadfast HT, visit or contact your local Goodyear authorized dealer.

Latest Stories