Maxxis has announced the launch of its first ever run flat tyre, the M36+ into the European market. The official unveiling of the innovative new M36+ to the European aftermarket is due to take place at next month’s world leading tyre industry event, Reifen, and will affirm the manufacturers commitment to continuous innovation for mid-range buyers.
The M36+ run flat tyre delivers outstanding performance in wet and dry weather conditions due to its world leading technology and design. Its advanced bead filler rubber compound has been designed to minimise heat generation and tyre area deformation to secure the tyre and wheel assembly, helping to improve durability under zero inflation pressure, ultimately offering drivers a comfortable ride. Its construction design and rubber compound forms the foundation of the Maxxis Run-Flat System (MRS), providing drivers with optimal safety when driving. It has been developed with Maxxis’ latest rayon body ply material which delivers increased heat resistance, maintains tyre integrity and durability, delivering extra safety and peace of mind to drivers whilst on the road.
The launch of the M36+ is one of Maxxis’ most significant to date, as Maxxis’ managing director of international sales, Lenny Lee confirmed: “Having been supplying the Chinese aftermarket with our range of M36+ tyres for the last couple of years, we are delighted to welcome it into the European aftermarket. The M36+ represents a huge step forward in ensuring we uphold our position as one of the world’s top ten tyre manufacturers, so having increased our manufacturing capacity, as well as made substantial advances in our manufacturing processes, we are pleased to welcome it into Europe. Until now, our dealers have only been able to offer customers premium brands run flat tyres, so we are certain that following the launch of our M36+, many of our dealers will now stock Maxxis in order to provide their customers with a high quality, mid-range alternative.”
Expected to be available to purchase via Stapleton’s from the beginning of May.
For more information: www.maxxis.co.uk